3 Simple Ways to Boost Loyalty Program Engagement With Social Media

http://www.socialmediatoday.com/marketing/3-simple-ways-boost-loyalty-program-engagement-social-media

loyalty

A loyalty program is a great way to nurture current customers and increase sales, but without putting a spotlight on the program, membership numbers and engagement may stagnate. This is where social media can be a perfect companion platform for such an initiative.

Think of engagement between loyalty programs and social media as a two-way street – it’s actually a huge mistake to keep the two separate, because there’s always room for both to grow.

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